Reconomy acquires Vermilion to expand further in the US
Reconomy, RLG’s parent company, acquires Vermilion Holdings, Inc. (“Vermilion”), based in Sauk Rapids, Minnesota.
Established in 1976, Vermilion is the US market leader in the take-back of post-consumer products. It manages the track and trace of materials from collection locations to approved sites for reuse, recycling or secure disposition. The company uses a proprietary technology platform and patented reverse logistics packaging and kiosk collection system.
Vermilion’s key brands include ASC, a manufacturer of equipment that enables the safe collection of a diverse range of items, including post-consumer materials. The ARXG brand provides customized design, production, product fulfilment, track and trace of materials and end disposition solutions. The PPM division is a full-service marketing company.
The acquisition brings new customers and technology to Reconomy’s Comply Loop division, which already services over 15,000 global customers, including Fortune 500 brands. By acquiring Vermilion, Reconomy adds specialist capabilities in the fast-growing take-back solutions market. Vermilion’s culture of delivering a first-class service by combining technology with an innovative take-back system is highly complementary with Reconomy’s tech-enabled, people-powered approach.
The transaction follows Reconomy’s first acquisition in the US of Lincoln Waste Solutions, announced on 12 August 2024. Lincoln, headquartered in Windsor, Connecticut, provides a comprehensive, full-service management approach to handling all types of waste and recycling.
It further builds on Reconomy’s existing presence in North America through RLG and provides the technology that powers the common collection scheme for curbside recycling in Ontario, Canada. RLG also provides services that enable producers of packaging, WEEE, batteries and other regulated materials to meet their EPR compliance obligations.
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Guy Wakeley, Chief Executive Officer of Reconomy, commented:
“Following the recent acquisition of Lincoln, this transaction is another important strategic milestone for Reconomy as we accelerate our growth plans in the US. It brings new customers, technology, and specialist capabilities to our fast-growing take-back solutions market and our existing Comply operations in North America. We welcome the Vermilion team to Reconomy and look forward to working closely with them to achieve our mission of enabling the circular economy.”
Patrick Wiedemann, Divisional CEO, Comply at Reconomy, added:
“Vermilion adds new expertise in the take-back solutions market, representing an exciting growth area as we expand further across the US and North America. The scale of environmental compliance is accelerating internationally, creating complex challenges for brands. So, we must continually add to our services to help businesses navigate this complex, changing landscape.”
Mike Pietrini, CEO of Vermilion, said:
“We are excited to join Reconomy at a time when it is achieving rapid and sustainable international growth. We bring specialist capabilities to the growing take-back solutions market, complementing Reconomy’s wide-ranging customer proposition. There are many opportunities to collaborate successfully with Reconomy’s Comply Loop. Together we’ll lead the way in environmental compliance management, take-back, collection and circularity solutions for end-of-life materials.”
